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Erica M. Smith

Erica M. Smith, CFP®

Founder & Principal Broker

Helping Florida families navigate Medicare, health insurance, long-term care, and retirement decisions for over 13 years.

Specialties

  • Medicare
  • ACA Health Insurance
  • Long-Term Care Planning
  • Retirement Planning

With more than 13 years of experience in the insurance and financial services industry, Erica M. Smith, CFP® is dedicated to helping individuals, families, and retirees make informed decisions about their health, wealth, and future.

As a CERTIFIED FINANCIAL PLANNER™ professional and Principal Broker, Erica brings a unique perspective that combines insurance expertise with comprehensive financial planning. Her goal is to simplify complex decisions and help clients feel confident about the choices they make for themselves and their families.

Throughout her career, Erica has earned multiple industry awards and recognition for her work in the Affordable Care Act (ACA) marketplace, helping hundreds of individuals and families navigate health insurance options with clarity and confidence. She also works closely with clients on Medicare planning, long-term care strategies, retirement planning, and protecting what matters most.

As a wife and mother of two young daughters, Erica understands firsthand the challenges families face while balancing careers, raising children, caring for aging parents, and planning for the future. Her personal experiences have reinforced her belief that financial and insurance decisions are about more than policies and numbers—they're about creating security and peace of mind for the people you love.

Erica is the founder of Financial Insurance Group of the Palm Beaches.

Whether you're enrolling in health insurance, preparing for Medicare, protecting your family, or planning for retirement, Erica is committed to providing personalized guidance, thoughtful solutions, and exceptional service every step of the way.